Describe the ways in which video might improve the applicant experience. In recent years, businesses have placed a significant amount of emphasis on the candidate experience as a result of the importance of ensuring that applicants have a positive image of the firm they are applying for. In the event that an applicant has a terrible experience when applying for a job with your organization, it is quite likely that they will remain silent about it. Because of this, it is quite probable that they will disseminate the information to individuals that you would want to recruit for your open positions in the future. If, on the other hand, you are successful in providing a positive experience for candidates, even those job seekers who may have previously had an unfavorable opinion of your brand are likely to alter their opinions. Consequently, in this day and age, when technology is playing an increasingly significant part in the process of hiring new employees, why should your own company take video seriously? In an ideal world, your hiring staff should spend as much time as possible evaluating and building relationships with those candidates who stand a realistic chance of securing a role with your company. On the other hand, they should spend less time with those candidates who are unlikely to become your next recruit. This can be extremely important for streamlining your hiring process. It is true that time is of the essence when it comes to the process of recruitment, as the longer you wait, the higher the likelihood that you will lose that ideal individual to a rival company. Therefore, it should not come as a surprise that a large number of businesses have chosen to replace phone screening with video screening. This kind of screening gives the applicant the opportunity to respond to predetermined questions as part of a recorded video interview. After you have finished watching these interviews, you will be able to choose the applicants that you would want to invite to an in-person interview and watch them again at your own leisure. The promotion of your employer brand may also be aided by video, not the least of which is the fact that it enables you to combine your company’s emblem into a really personalized experience for the prospect. You should also keep in mind that if you insist on doing everything in person with your applicants, you may not have the time to expose them to your workplace and their possible coworkers in a manner that is particularly in-depth. If, on the other hand, you have a recorded video, you will be able to provide prospective workers with a real and amazing insight into the job that your firm does without taking up an excessive amount of time and energy from your already busy personnel. Imagine integrating the intelligent use of video with other cutting-edge solutions, such as our very own recruiting software here at webrecruit. Video is only one of the ways that the future will be used. It is possible to significantly future-proof your recruiting process by taking only a few simple measures, which will also increase the likelihood that you will show your company in a favorable light and attract the appropriate individuals. As soon as possible, make a request for further information on our fusion recruiting software package, or even request a demonstration.