Here Are Seven Strategies That Will Help You Create Lifelong Customers When I was house hunting a few years ago, I was seeking for a new location to call home. At one point, I asked my mother and my girlfriend to come with me and my real estate agent here in Abbotsford, Rod Poole, when we went to look at several potential homes. Back then, the travel agency would often schedule multiple sights to visit into a single afternoon tour; however, it appears that this practice has completely changed! The first location that we looked at was unquestionably one of the available choices to take into account. We went to three or four more locations before making a final choice because we are not the type of people to make snap judgments. After we had finished checking out all of the opportunities that were included on his list, I questioned Rod about whether or not we could return to the initial location. After he finished making the necessary preparations over the phone, we were finally on our way. Everyone’s mouths flew open in shock as we pulled into the driveway of the house. On the front lawn, there was a herd of deer that was eating grass!!! How amazing is that! We had no way of believing it ourselves. Obviously, that was all I need to come to a conclusion and acknowledge that I had located the ideal new residence for me. After that, I began to have my doubts. What in the world brought this about? Who was it, exactly, that Rod called? Everyone had a good time accusing him of orchestrating the deal solidifier family of deer to be meticulously arranged, with the intention of guaranteeing that I would fall in love with the location. And this was before the concept of house staging even existed! It elevated the whole thing to an incomparably memorable level. Because of this, over the years, if a member of my family or a close friend required the services of a real estate agent, I would always recommend Rod as the one and only option available. And during the course of our many interactions over the years, we have never failed to discuss the doe and fawn family that bestowed their presence upon us at the most opportune time. When I looked out the patio doors, I thought I saw another deer, but it turned out to be a cat resting on a perch in the backyard. We also have a good laugh at my expense, remembering when I did it. Um…, Rod said to himself. Susan, you’re looking at a cat. D’OH! These are the kinds of experiences that will be ingrained in our memories for a very long time. We don’t forget how it made us feel, nor do we forget who was to blame for it. Even if Rod did not perform some sort of miracle to conjure up those deer (or did he?), he was nonetheless responsible for creating those feelings. In point of fact, as I was writing about that time period and warmly recalling it, I recalled that I had first met Rod through Angela Glazema, who is now his wife. It was through the answering service that I used to work for that I was able to become acquainted with her, as she is also a real estate agent. We got to know each other better over time, and she eventually became one of my Mary Kay customers. I seem to recall saying to her one day that the approaching birthday of my kid was something that was coming up soon. Do you know what she ended up doing? On Melissa’s birthday, she made arrangements for a bouquet of balloons to be delivered to our door, and I’m still in shock over how extremely nice of her this gesture was! The expression that Melissa had on her face was just priceless. My awe and reverence for Angela grew more as time went on. Because of how both Melissa and I were affected emotionally by that act, it is an event that I will never forget. And the only reason Angela wasn’t in the car with me when we were looking for a new place to live was because she was about to become a mother herself; thus, she entrusted the task of looking for a house to her husband, who is quite capable. I feel compelled to share this anecdote since I am frequently asked this very topic, and I also come across queries along these lines on social media. The solution is straightforward. Create a sense of exclusivity for them. Please give some thought to the following seven recommendations: 1. Do something that is above and above what the customer expects. 2. Anticipate their requirements by getting to know them on a deeper level so that they can feel as though you actually understand them. 3. 3. Show your most valued consumers and clients how much you appreciate them by sending them a special present. 4. On important days, such as their birthday or anniversary, you should send them a card. 5. Make use of a customer retention campaign to provide an incentive for recommendations. 6.Offer remarkable customer service and make it simple for people to collaborate with you. 7.Earn their trust by always being dependable. This additional work will result in a multitude of benefits. Not only will it help build a long-term relationship with a client, who will then be eager to send recommendations your way, but it will also help your business stand out from the competition. Through an act of kindness, not only will you feel amazing about yourself, but you will also make someone else’s day. Now, regardless of whether Rod intentionally created that family of deer or not (who else is with me on this? ), that was just the beginning of a wonderful friendship, as he assisted me through the process of purchasing a home as a newly single mother. Because of this bond, I will never forget him or Angela, and I will be eternally grateful that they have been and continue to be a part of my life. might you think of ways that you might offer your customers comparable experiences, which will help to build the connection that you have with them? Get moving. Put into effect! I wish you the best of luck in your business,?
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